Probably the most essential question to answer, in any article, is why does this matter to the audience? Without that question being answered, the article is of no value. I want to clarify, why something matters can vary in circumstances and for the individual. As a freelance healthcare writer, it is important to me to respond to each of those needs. Sometimes, the answer is an affirmation that what the reader is doing is correct or at least is not causing harm. Other times, the healthcare article matters because you are trying to get the answer of what to do next in a situation that is negatively impacting either you or someone you care about. A freelance nurse writer may be the best person to answer that for you. Another reason that a healthcare article can matter to the audience is to explore the product or service provider and determine if they are the best option for the situation.These are very concrete needs or concerns that you may want answers to.
At times, however, mattering can take a different path. Perhaps you find the topic interesting, that also is a good reason to explore the subject. We should all be expanding our minds and challenging our understanding of subjects, continuing to be active thinking individuals.
My desire is to answer each of those queries for you, as an experienced nurse and freelance healthcare writer. Whatever reason the consumer is reading one of my articles, I attempt to inform in an understandable, credible, research-based manner.